Elanpro Accelerates Automated Retail With Wendor Acquisition

Aiming expansion in smart retail, manufacturing and revenue, Elanpro invests 41% in smart vending startup Wendor, boosting its push into AI and IoT-powered vending.

Refrigeration tech company Elanpro has recently acquired a 41% stake in Wendor, an emerging smart vending startup, to strengthen its foothold in the rapidly growing AI and IoT-powered retail sector.

According to the company, this investment aims to accelerate Wendor’s expansion into the 24/7 cashless vending market, including sales and service support, enhanced logistics and finance.

The partnership will allow Wendor to benefit from Elanpro’s vast industry experience and network, helping to expand its market reach and optimise operations. It will also support Wendor in establishing its manufacturing capabilities and navigating regulatory changes.

Founded in 2017, Wendor manufactures integrated smart vending machines that dispense various products, including snacks, beverages, and tech accessories. To date, it has deployed over 1200 kiosks in 60 cities across India.

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These machines leverage AI and computer vision to optimise product stocking, demand forecasting, and operational efficiency. IoT-enabled features allow for real-time monitoring and predictive maintenance.

Sanjay Jain, Director of Elanpro, expressed enthusiasm about the venture, stating, “Convenience and automation are reshaping India’s retail experience. This investment is a key milestone in our vision of creating a comprehensive and competitive ecosystem beyond the retail store model.”

Wendor aims to sell 15,000 machines over the next five years, with the partnership expected to generate ₹200 million in annual revenue by FY 2025-26.

The company’s CEO, Lakshit Anand, added, “With Elanpro’s expertise in refrigeration and their top-tier distribution and service network, we are confident we can drive new momentum.”

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Shubha Mitra
Shubha Mitra
Shubha Mitra is an Assistant Editor at EFY, keenly interested in policies and developments shaping the electronics business.

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