Murugappa Doubles Down On EV Push, Opens Battery Plant

Targeting $1 bn EV revenue by 2030, Murugappa opens a battery plant to reduce China dependence and boost localisation.

The Murugappa Group has stepped up its electric vehicle ambitions by inaugurating a battery plant aimed at reducing dependence on imports from China. The initiative forms part of its broader strategy to localise production and achieve $1 billion in revenue by 2030 through its EV arm, TI Clean Mobility.

The Chennai-based conglomerate is scaling up operations across four EV divisions: passenger three-wheelers, small commercial vehicles, electric trucks, and electric tractors. Its brand, Montra Electric, is leading efforts to establish a self-reliant ecosystem in India.

“Every business will have its own journey towards profitability. Products which scale quickly, such as the truck business, will achieve profitability sooner,” said Jajal Gupta, Managing Director of Montra Electric. The company has already launched more than 10,000 three-wheelers and is preparing to expand into small commercial vehicles and tractors.

TI Clean Mobility’s new battery facility, established with Tube Investments of India Ltd, will manufacture lithium-ion batteries to cut reliance on Chinese imports. The plant will also support Montra’s EV range by ensuring stable supply and cost efficiency.

- Advertisement -

Despite significant investment in R&D and manufacturing, the EV division has been incurring rising losses. TI Clean Mobility recorded revenues of ₹5.5 billion in FY24 and has set a target to cross ₹11.16 billion in FY25. To fund expansion, it has raised ₹30 billion from the State Bank of India, Multiples Private Equity, and other investors.

Industry experts note that localisation is crucial for Indian EV makers amid global supply chain disruptions. Murugappa’s expansion underlines its confidence in long-term demand for electric mobility, even as the path to profitability remains challenging.

- Advertisement -
Loading form…
Vidushi Saxena
Vidushi Saxena
Vidushi Saxena is a Journalist at EFY, with a strong interest in news reporting, in-depth research, and developments shaping the business and technology landscape.

Industry's Buzz

Anoop Kumar Rai Takes Charge as BEL Director (Marketing)

0
Beyond defence applications, Rai has driven BEL’s diversification into civilian infrastructure Bharat Electronics Limited (BEL) has appointed Anoop Kumar Rai as its Director (Marketing), effective...

BEL Appoints Ambrish Tripathi as Director (Human Resources)

0
Tripathi’s appointment comes as BEL continues to expand its capabilities across defence and strategic technologies Bharat Electronics Limited (BEL) has appointed Ambrish Tripathi as Director...

Suzlon Adds 250 MW Torrent Order, Crosses 1.1 GW in FY27 Orders 

0
Suzlon has secured a 250 MW wind energy order from Torrent Green Energy, taking their cumulative partnership to more than 1.3 GW across three...
Chip Making (representational Image)

India to Revise Semiconductor Rules Within Two Months, Says Piyush Goyal 

0
The planned changes aim to simplify approvals and make it easier for semiconductor manufacturers to source equipment and components from global suppliers.  India will amend...

North American EMS Book-to-Bill Ratio Rises to 1.29 in July 2026

0
The Association cautioned that month-to-month movements can be affected by seasonality and short-term volatility The North American electronics manufacturing services (EMS) sector recorded a book-to-bill...

Learn From Leaders

(L-R) Nikesh Gondchawar, Strategic & Technical Advisor – Robotics Manufacturing; Shrikrushna Kakade, Founder Partner; Nikhil Kakade, Senior Technical Advisor – Robotics & Control Systems, SlightGen Solutions LLP

“A Made-In-India Robotic PCB Soldering System That Automates The Through-Hole Soldering Process!” – Shrikrushna...

0
Electronics manufacturing is complex, and automation often comes at a high cost. To bridge this gap and offer a more affordable solution in India,...
Navdeep Narula, Executive Director, Client and Endpoint Solutions, Ingram Micro, India

“Enterprise Computing Is Shifting From CPU to GPU And Now Toward NPU-Based Systems ”...

0
The shift from CPU to GPU to NPU-based computing is redefining today’s enterprise endpoints. In an exclusive conversation, Navdeep Narula from Ingram Micro discusses...

India’s Robotics Push Opens New Hardware Opportunities

0
How do you build India’s physical AI future when critical robot components still come from overseas? Niqo Robotics reveals where the gaps remain.  India’s push...
Gadhadar Reddy, CEO and Founder, NoPo Nanotechnologies

How A Material Thinner Than Human Hair Could Transform EV Batteries And Electronics –...

0
What if a material 200,000 times thinner than a human hair could transform EV batteries, semiconductors, and advanced electronics? NoPo Nanotechnologies is making that...
Raja Rajeev Kumar, Mentor at IIT Startups, Chairman of the Board of Trustees, LaxmiRamaVarma Holdings International, and Founder and CEO, ChromoSoul Ventures

“Build Strong Startups, and Funding Will Follow”- Raja Rajeev Kumar, IIT Startups, LaxmiRamaVarma Holdings...

0
While AI and software startups attract attention and capital, electronics ventures often struggle for both. Raja Rajeev Kumar from IIT Startups, LaxmiRamaVarma Holdings International...

Startups

(L to R) C2i Semiconductors Founders—Vikram Gakhar, Founder & Director, Mixed Signal; Preetam Tadeparthy, Founder, CTO, VP, Engineering; Ram Anant, Founder & CEO; B.S. Dattatreya, Founder & Director, Power

Bengaluru Startup Targets AI Data Centre Power Delivery

0
C2i is building power systems that can help AI servers use electricity more efficiently and reliably. Two friends, Ram Anant and Preetam Tadeparthy, were working...
Akshar Vastarpara, Founder and CEO, Vicharak

“Our SBCs Are Designed As Complete Edge-Computing Platforms That Combine Everything On A Single...

0
An Indian startup builds affordable edge AI boards for robots, drones, and industry, positioning them as Raspberry Pi alternatives. In an EFY interview with...
(L-R) Sri Kusulu Devalla, Co-Founder and Hetendra Singh Rathore, Founder, Segritech

“We don’t just sort fruit; we match every quality grade with the right buyer.”...

0
An agritech startup has developed an AI-powered machine that sorts and grades fruits directly on farms, helping reduce post-harvest losses by connecting produce with...
Dr Naveen Yanduru, CEO, Axiro Semiconductor Private Limited

“India Can Lead In IP—If It BacksIts Own Builders”

0
Axiro Semiconductor designs RF and satellite chips, ships millions worldwide, and retains its startup mindset while tackling complex technical challenges. In a conversation with...
Dr Sanjay Ahuja, Founder and CEO of Cionlabs, India

“We are solving India-specific challenges rather than offering generic ‘black box’ IoT solutions.”

0
From hybrid mesh networking to AI-enabled edge devices, an Indian IoT startup is developing home-grown solutions to improve connectivity, strengthen privacy and support the...