May 13, 2015: Crompton – India’s most trusted electrical brand launched its first exclusive showroom in Mumbai’s ‘mecca’ for electrical goods – Lohar Chawl. Crompton started rolling out the exclusive showrooms from last fiscal and has launched 60 ‘Exclusive Showrooms’ with a network of 500 authorised service centres pan India. Backed by quick and efficient after sales service the toll free customer care number (1800 419 0505) ensures customer requests are addressed within 48 hours by skilled technicians.
Strategically located, Crompton’s exclusive showroom in Mumbai is an experience zone and a one-stop shop for customers for a range of ‘energy efficient’ home electricals. It aims to provide a complete set of electrical solutions to the customer to enrich his/her experience through the lifecycle of a Crompton product. Consumers can choose from Crompton’s wide range of air circulation options, lighting systems, water solutions and home appliances. From consultation to advisory services, the experience zone will aid consumers in ideating electrical aesthetics for their home and help them make an informed decision. So this means, not only can they decide on aesthetically appealing appliances to suit their home décor but they make informed decisions in bringing home, low power-consuming appliances for savings on their electricity bills.
It wouldn’t be amiss to say, almost every Indian household must have embraced a Crompton product in the past 77 years and continues to do so with the same zeal. It is our commitment to their patronage as we expand our brand footprint as per our growth strategy to make electrical products affordable and accessible.
The consumer durables market is expected to see significant growth, with India becoming the fifth largest market by 2025. Crompton with its versatile product portfolio has significant market share in consumer durables and further gearing up to meet the future market trends. Our established leadership in fans, innovation in lighting, energy saving drive in pumps and trusted brand position in consumer appliances make us a preferred choice of customers.
Commenting on the opening Mr. Ramesh Kumar, Global Sales Head – Consumer Products, Crompton said: “In line with the companywide focus on customers and increasing retail presence, we are gearing up to expand our footprint through the Crompton Exclusive Showrooms. They are a one-stop shop which enables us to serve our customers through direct interaction and address their various buying needs. It provides greater brand accessibility to not just our valued customers but also serves as a platform to connect with our retailers and distributors”.
About CG
Avantha Group Company CG is a global pioneering leader in the management and application of electrical energy. With more than 15,000 employees across its operations in around 85 countries, CG provides electrical products, systems and services for utilities, power generation, industries, and consumers. The company is organised into four business groups: Power, Industrial, Automation, and Consumer.
For more information on CG, please visit: www.cgglobal.com
About Avantha
The Avantha Group’s entities in diversified sectors include Crompton Greaves (power transmission and distribution equipment and services), BILT (paper and pulp), The Global Green Company Limited (food processing), Biltech Building Elements Limited (infrastructure), Avantha Power (energy), Avantha Business Solutions Limited (IT and ITES), Jg Glass (glass containers).
With a global footprint, the Group operates in 90 countries with more than 25,000 employees worldwide.
