Domestically made products can double exports in India: IEEMA

Saturday, November 30, 2013: Indian Electrical and Electronics Manufacturers Association (IEEMA) has said that exports can double if we increase focus on domestically made products in India. Sanjeev Sardana, chairman of the apex body said, “The prospects of exports of ‘made-in-India’ look good for domestic players and can help double exports in the three years.”

The electrical equipment industry in the country, which stands at Rs 1,30,000 crore worth has witnessed a 2 per cent growth after four consecutive quarters of negative growth, in the first quarter of FY14. Sardana added that this has happened majorly because of the increase in exports of electrical equipment.

“The quality of domestically manufactured products has improved in the recent times. These products have seen a wider acceptance in international markets, especially in Africa and West Asian countries. We are working towards making India an export hub for electrical equipment,” Sardana told ET.

Along with India, export has grown in developed countries like the US, Germany, Britain, Australia and Canada, apart from the UAE, Saudi Arab, Nigeria and Kenya.

“This clearly shows the increasing acceptability of ‘made-in-India’ brand with desired quality and competitive cost in both developed and developing countries,” Sardana added.

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