Friday, September 20, 2013: A product that is gaining demand in the marketplace is inverter air conditioners, which adjusts to room temperature by running at different speed and hence lower energy consumption. The demand for energy-efficient products is going to increase due to stricter green norms.
This move has come at a time when inflationary pressures is troubling consumers. Last year, the figure for inverter AC was one per cent, and today, it constitutes around three to four per cent of the 3.2 milion unit of total AC market in India.
“Regular air conditioners switch on and switch off when adjusting to room temperature. This pushes up energy consumption. Inverter ACs, on the other hand, may either slow down or increase their compressor speed. The drawing of energy as a result of this is lower, which brings down a consumer’s energy bill,” Business Standard quoted Saurabh Baisakhia, Business Head, Air Conditioners, LG India.
In comparison to a five-star rated AC, this inverter AC is efficient enough to lower energy consumption by 20 to 25 per cent. “Energy consumption, however, can be lowered to as much as 40 to 45% when you compare the energy efficiency of an inverter AC versus a three-star rated product,” Business Standard quoted Suresh Kumar Bandi, Divisional Deputy Managing Director, Panasonic India.
Moreover, companies are providing EMI schemes to enable consumers to make the switch from five-star rated ACs to inverter ACs.
