Haier Launches New Range of Refrigerators This Festive Season

Now you can furnish your kitchen with Haier’s refreshed range of refrigerators designed with glass-finish and equipped with new technologies

Home appliances major, Haier, has launched an all-new range of Bottom Mounted (BM), Top Mounted (TM) and Direct Cool refrigerators ahead of this festive season. To further extend its reach, the company has come up with the latest appliances considering the modern kitchen décor of Indian households and keeping up with the country’s festive fervour.

 

Commenting on the launch, Eric Braganza, President, Haier Appliances, India, said, “India is an important market for us and we believe in developing superior quality products to meet the needs of the Indian consumers.” He added that the new models were introduced to showcase Haier’s commitment and legacy that was based on customer-inspired innovation.

- Advertisement -

Haier’s features and price

The Bottom and Top Mounted refrigerators are available in spiral glass finish while the Direct Cool Refrigerators come in both spiral and wave glass styles. Haier’s BM refrigerators have an innovative 8 IN 1 convertible feature which allows users to convert the freezer into a fridge or back to a freezer within a time span of just 50 minutes. These also provide a wide capacity ranging from 256 to 345 litres.

Additional features like the twin inverter technology automatically adjust the cooling efficiency of the refrigerator. Its turbo icing technology makes ice faster. The refreshed range of BMRs comes with a warranty of 10 years on the compressor and fan motor on all its premium models.

The top mounted ones come with trendsetter refrigerator features of energy saving and retention modes that help users save energy and maintain the cooling retention. Haier’s Direct cool refrigerators have heavy-duty compressors for faster cooling and limited annual power consumption. With the thickest PUF insulation of 6.5 cm, the refrigerators can provide effective and efficient cooling throughout.

The direct cooling refrigerators are priced within Rs. 25,000. The top mounted ones come at Rs. 34500 and Rs. 37000 while the bottom mounted ones are available within Rs. 35,000-50,000 range.

Haier, with its wide range of appliances – refrigerators, air conditioners, washing machines, TVs, water heaters, freezers and microwave ovens, aims to extend its ecosystem and enhance the user value of its products and services.

- Advertisement -
Loading form…

Industry's Buzz

Vimag Labs Starts Manufacturing at Haryana Facility, Plans ₹50 Crore Investment

0
The company also plans to expand into high-power motor and control systems rated at 570 kW Vimag Labs has commenced operations at its first manufacturing...
Image for representation purpose

India And UK Target Electronics Supply-Chain Cooperation Under Trade Pact

0
India and the UK are targeting deeper cooperation in electronics manufacturing, supply chains and semiconductor R&D under their trade pact, as both countries aim...
Image for representation purpose

Malaysia Targets Higher-Value E&E Activities To Cut Semiconductor Cycle Risks

0
Malaysia is diversifying its E&E value chain to reduce semiconductor cycle risks, strengthen domestic supply chains and move local companies towards higher-value technologies such...
Tata Electronics

Tata’s Jagiroad Plant to Serve Mobile, Automotive, and AI Chips

0
Tata Electronics’ ₹27,000-crore semiconductor assembly and testing facility in Jagiroad, Assam, has begun pilot activity, marking progress towards expanding India’s chip packaging capacity for...
Smartphone market

Global Smartphone Shipments Drop 20% to Lowest Q3 Level Since 2012

0
Surging memory chip costs and AI-driven component shortages force vendors to hike retail prices and constrain volumes.  Global smartphone shipments plummeted 20 per cent year-on-year...

Learn From Leaders

Does India’s Chip Packaging Growth Need Local Materials At Scale?

0
What will it take for specialised semiconductor materials manufacturing to grow in India? Packaging volumes will be a key factor as OSAT facilities move...
Ronak Kumar Samantray, Founder, TM2Space Technologies Pvt Ltd.

“Our goal is to build data centres in space.” – Ronak Kumar Samantray, TM2Space

0
A space startup aims to build orbital data centres, letting users run AI models and store data on satellites while also supplying satellite hardware...

India’s Photonics Puzzle Is Finally Coming Together 

0
Can India turn its scattered photonics capabilities into a stronger industry? A new association aims to connect the ecosystem and strengthen the domestic value...
Jin Bains, CEO, Mini-Circuits

Mini-Circuits CEO Jin Bains on Navigating High-Frequency Component SWaP-C Constraints, Emerging Markets, and Career...

0
In this exclusive, Jin Bains, Chief Executive Officer (CEO) of Mini-Circuits, explains in a conversation with Dilin Anand of EFY about areas of emerging...

India Needs Not a Hundred, But Thousands of Chip Diversified Companies 

0
Can India build a semiconductor ecosystem beyond fabs? Indiesemic believes thousands of diversified chip companies are needed to make that possible. India’s semiconductor push is...

Startups

Compcarta Reduces The Cost And Complexity Of End-To-End Chip Design

0
Building a chip should not require assembling an entire design ecosystem. A Noida-based startup is developing a browser-based EDA platform that aims to reduce...
PowerMon

Aquaexchange Brings Monitoring And Automation To Shrimp Farming

0
The startup has developed an AI- and IoT-enabled platform that helps shrimp farmers manage farms, access financing, monitor operations, and connect with markets. The startup...

Drone-Like Aircraft For Logistics From BluJ Aerospace

0
Hyderabad-based BluJ Aerospace is developing indigenous electric and hydrogen-powered vertical take-off and landing (VTOL) aircraft for remote cargo transport. BluJ Aerospace, a Hyderabad-based aerospace startup...
Jash Jetly, Co-founder and CEO of EVE

“The cloud isn’t the only way to run AI. We’re proving it can happen...

0
A startup is building a decentralised AI and communication network that runs across everyday devices instead of centralised cloud servers. In an interview, Jash...
Mohit Gupta, founder and CEO, TYLsemi

Building AI Chips, One Block at a Time 

0
What if building an AI chip became as simple as assembling reusable blocks? The startup is working to make custom silicon accessible beyond the...