Strengthening its footprint in South India, Philips Lighting (Euronext Amsterdam ticker: LIGHT), a global leader in lighting, inaugurated its first light lounge in Thrissur, India. This is the company’s 10th exclusive branded showroom in the state and 64th in South India. Philips Light Lounges are exclusive showrooms displaying a wide range of home decorative products and solutions from Philips Lighting.
On the occasion,Mr. Harshavardhan Chitale, Vice Chairman and Managing Director, Philips Lighting Indiasaid“With its growing customer base and fast evolving lifestyle trends, Kerala has become a fast growing market for Philips Lighting. The increasing awareness and demand for LED products from the region has motivated us to open our first light lounge in Thrissur. The exclusive store will display a comprehensive range of home lighting solutions including our latest LED product range.”
Spread across an area of 550 square feet, this latest LightLounge hosts an impressive display of over 600 world-class home decorative lighting designs and concepts designed keeping in mind the lighting needs of Indian consumers, home décor trends in the country and the emerging concept of connected ambient lighting. The store also features the recently launched Philips Hue – the world’s smartest web-enabled LED home lighting system which allows users to create and control lighting using their smartphone.
Philips Light Lounges are equipped with live demonstration zones, enabling customers to get a first-hand experience and choose products that match their individual design tastes and requirements. The company differentiates its offerings through innovation in design, energy efficiency and its global lighting application expertise.
With the launch of the latest Philips LightLounge in Thrissur, the company now has more than 180 LightLounges in India, in addition to LightSTUDIO’s in the country. This new Philips LightLounge is located at Thattathil DJ Tower, East Fort Thrissur, Nr Selex Mall, Thrissur, Kerala.
By EB Bureau
