- The site includes intuitive navigation and design to reduce the number of clicks to navigate the site.
- It also has a direct product search with “1-click” direct access to datasheets and comes equipped with compare function
Traco Power, known for industrial and medical DC/DC and AC/DC power conversion products and customised power solutions has launched a new, improved website. The company said that the website is designed to offer the ultimate user-friendly experience with improved navigation and functionality. It will also allow customers to easily access and compare the full product portfolio Traco Power offers.
Florian Haas, director of marketing and product management added: “User centricity has always been at the heart of this project. Dozens of interviews and workshops with users, engineers, and online experts really helped us to add new, important functions which simplify the search for the right power supply immensely.”
Intuitive navigation and design
In terms of new features, it includes intuitive navigation and design to reduce the number of clicks to navigate the site. The products are well arranged in series and model overviews and are categorized by application and by category. It also has a direct product search with “1-click” direct access to datasheets and comes equipped with compare function.
The company said that the site has easy to download and previews of 3D and CAD models and easy to use product filters which allow users to narrow down the product portfolio by selecting key performance attributes the wanted product needs to have It is compatible with all browsers and mobile devices with “app-like” mobile version.
Media section
It has a media section with dozens of free whitepapers, instructions, selection guides, and videos and a stock-check function with live API interfaces to stockholding distributors worldwide. It also has an easy to use the contact page to find Traco Power subsidiaries and distributors worldwide and provides direct access to get technical support. The site comes with application reports and success stories.
The site also comes with a new NPI & News section through which visitors can stay informed with the latest Traco Power and industry news. It contains online content such as technical tips, press releases, NPI’s, Videos, whitepapers, announcements, and newsletters.
