Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

RIR Power Electronics Names Perry Schugart To Lead Marketing, Business

- Advertisement -

Assuming the role of Global Marketing and Business Development Executive in RIR Power Electronics, Perry Schugart eyes to supercharge global growth, banking on his SiC expertise and track record.

RIR Power Electronics Limited, a manufacturer of high-power semiconductor devices, has appointed Perry Schugart as its Global Marketing and Business Development Executive. According to the company, this move aligns with its ambition to bolster its international presence in the sector.

Schugart brings over two decades of experience in steering growth strategies and enhancing profitability across both small enterprises and global companies.

- Advertisement -

Notably, during his tenure at Microchip Technology’s silicon carbide (SiC) business unit, he was instrumental in augmenting brand visibility and securing orders exceeding $500 million. Prior to his role at Microchip, Schugart held senior leadership positions at Silicon Power Corporation, Inficon, ABB, and American Superconductor Corporation (AMSC).

Dr. Harshad Mehta, Founder and Promoter of RIR Power Electronics, commented, “Perry’s proven expertise in marketing and business development in semiconductor and power electronics will be instrumental in driving our global growth strategy. His dynamic leadership style and global network align perfectly with RIR’s vision to expand its footprint in the power semiconductor industry.”

Expressing his enthusiasm, Schugart stated, “I am honoured to join RIR Power Electronics at such an exciting time in its journey. I look forward to leveraging my experience and network to drive innovative marketing strategies and accelerate business development globally.”

Beyond his corporate achievements, Schugart is recognised for his contributions to the advancement of SiC technology.

RIR Power Electronics, listed on the Bombay Stock Exchange, specialises in manufacturing power semiconductors, including rectifier diodes, phase control thyristors, inverter-grade thyristors, and customised high-power rectifiers.

As of April 16, 2025, the company boasts a market capitalisation of ₹18 billion. The it recently established an SiC semiconductor manufacturing plant in Odisha.

- Advertisement -
Shubha Mitra
Shubha Mitra
Shubha Mitra is a journalist at EFY, keenly interested in policies and developments shaping the electronics business.

Most Popular Articles

Industry's Buzz

Pegatron To Acquire HTC Factories In Taiwan, Boost India Operations

0
Looking to strengthen its global footprint, Pegatron has secured HTC’s Taiwan factories and is ramping up investments in India, poised to scale production across...

India’s $3B Space Mission Fast-Tracks Spy Satellites For Border Surveillance

0
With launches moved up to 2026 following recent terror threats, India gears spy satellite development to boost border security. India is accelerating its satellite...

Cadence Raises Outlook On AI-Driven Growth After 23% Q1 Revenue Rise

0
After a strong Q1, Cadence boosts 2025 outlook, driven by soaring AI demand and resilient chip design software amid trade uncertainties and industry growth. Cadence...

Foxconn Acquires Sharp’s LCD Plant For EV Expansion In Japan

0
Sharp reportedly sells underused LCD plant to Foxconn as the tech giant accelerates its electric vehicle ambitions in Japan with strategic factory expansion. Japanese electronics...

Celanese Sells Micromax, Exits Electronics Materials Market

0
Celanese kicks off major shake-up, selling Micromax—a key player in heat-resistant materials for microelectronics—as it sharpens focus on core business strengths. US's Celanese has begun...

Learn From Leaders

Kedar Reddy, CEO, Sagar Semiconductors

“We Are A Fabless Company Focusing On Power MOSFETs And IGBTs” – Kedar Reddy,...

0
Founded in 2023, with barely a year into business, Sagar Semiconductors says its ready to challenge the behemoths in the power semiconductor business in...
Pranay Agarwal, Co-founder and CEO, TIF Labs Pvt Ltd

“Our Teams Are Strategically Structured Based On Sector-Specific Needs To Ensure Efficient And Tailored...

0
An e-commerce venture diving deep into hardware innovation, that is precisely what describes the journey of TIF Labs. From bestselling components, tech trends to...

“Our Products Have Not Just Reduced The CostOf Production But Also Increased the Yields...

0
Using AI devices with sensors powered with renewable energy, AI-Genix is helping farmers with pest management. Co-Founder Khalil J. Shaikh recently shared insights on...
Chittaranjan Behera, MD, JC Eletronica Private Limited

“Last Year, We Secured Two Patents, And This Year, We Expect To Obtain Approximately...

0
Just within six years, an Indian component distributor grew into an EMS firm, and then went on to develop R&D capabilities, resulting in the...
Dr. K C Unnikrishnan and Ajith Narayanan

“Desktop Pick-and-Place Systems Are Cost-Effective After Five To Ten Production Cycles”

0
Costly delays in PCB assembly often stem from rigid, high-volume systems. Xalten Systems redefines flexibility with a compact, precise pick-and-place solution built for efficiency...

Startups

Indian Defence Startups See Surge In Demand Amid Conflict

0
As border tensions drive demand for homegrown drones, countermeasures, and tech, India’s defence startups are booming, sparking a wave of innovation and rapid scaling. The...

Space Tech Startup InspeCity Secures $5.6M Funding For Expansion

0
With $5.6 million seed funding, Indian startup InspeCity rockets ahead to extend satellite lifespans, clean up space junk, and disrupt the $14 billion global...

Government Drives IP Commercialisation At Bengaluru Workshop

0
Observing World IP Day, the Ministry of Science and Technology organised a dynamic workshop in Bengaluru, uniting experts to advance tech commercialisation and scale...
Inspection machine

AI-Based Quality Inspection Systems by Kerala Startup Verifygn

0
A Kerala startup deploys AI-driven hardware-software solutions to automate quality inspection in manufacturing. VerifygnTech Private Limited, a Kerala-based deep tech startup founded in 2019, specialises...

“This Robot Cooks, Stirs, and Senses Just Like You Would”

0
It began with one family’s quest for the perfect meal—and grew into a mission to ensure no one sleeps hungry, powered by a robot...