The collaboration seeks to enhance the experience of electric vehicle owners in India and promote greater adoption of electric vehicles among the population.
Tata Passenger Electric Mobility (TPEM) has entered into a strategic partnership with Hindustan Petroleum Corporation (HPCL) to establish public charging stations for electric vehicles (EVs) throughout India. This collaboration leverages HPCL’s extensive network of over 21,500 fuel stations and TPEM’s valuable insights from the more than 120,000 Tata electric vehicles operating on Indian roads. Together, they plan to install chargers at strategic locations that are frequently visited by Tata EV owners. Additionally, HPCL will utilize data on charger usage to enhance the overall customer experience.
The objective of this partnership is to improve the experience of EV owners in India and motivate a larger number of people to embrace electric vehicles. To achieve this, TPEM and HPCL are exploring synergistic opportunities, including the implementation of a seamless payment system through a co-branded Radio-Frequency Identification (RFID) card, which will streamline the charging process.
TPEM holds a dominant position in the Indian EV market, with a market share of over 68% in electric passenger vehicles. Meanwhile, HPCL is committed to a sustainable future and has set a goal to install 5,000 electric vehicle charging stations by December 2024.
Balaje Rajan, Chief Strategy Officer at Tata Passenger Electric Mobility Ltd. and Tata Motors Passenger Vehicles Ltd., emphasized the necessity of widespread and reliable charging infrastructure for electric vehicles (EVs) to become a mainstream choice in India. He highlighted the importance of this strategic partnership with HPCL in advancing India’s EV ecosystem, particularly in developing charging infrastructure to support the growing EV customer base.
Debashis Chakraverty, Chief General Manager of Retail Strategy & BD at HPCL, noted that HPCL’s extensive network of over 21,000 fuel stations has formed an alliance with Tata Motors, which holds a 68% market share in the Indian EV market. Through this alliance, HPCL aims to strategically expand its EV charging infrastructure at locations with higher charging demand, leveraging Tata Motors’ vehicle base to help alleviate range anxiety for EV customers.
